Kicking off with a full discovery we assess your current position and identify key opportunities. We then create a winning growth strategy to accelerate sales and kick off our partnership.
As a first step with new clients we will audit and review current performance, gain an understanding of any current blockers and identify opportunities for growth.
Combining our audit findings with your current bottlenecks, plans and goals we work together to create an immediate roadmap for growth across customer acquisition, conversion and retention.
Groundswell acts as an extension of your in-house team and executes the identified strategy, measuring performance and re-prioritising areas of focus as we increase sales and your business grows.
We will help you ask the right questions and determine the right strategy to optimise ROI in your ecommerce channels. Focused on smart digital advertising, improvements to customer experience and commercial planning that will increase sales.
We work with a number of consumer brands to build and execute strategy that incorporates cost effective and fast to market technology, advanced customer tracking, digital advertising and retail best practice. Helping to accelerate your speed to market and immediate growth.
Our ecommerce audit covers the fundamental areas of ecommerce, user experience, analytics and digital channel performance. We assess the blockers to driving more customers, look for immediate opportunities for growth and focus on realistic and actionable outputs.
We will help you assess international trading opportunities and recommend strategies to enter new markets. Advising on local advertising best practice, pricing, currency and payment options and any website updates required for launch.
We can help you assess your current needs and ensure you are capable of asking the right questions to potential new providers. Guiding you through requirements gathering, RFP, supplier evaluation and project management to future proof your technology stack.
Help understanding the amount of investment required to target and acquire customers, how to benchmark performance, assess customer proposition and commercial offering, marketing planning and KPI measurement.
We can help you go to market and select suitable partners across ecommerce technology, creative and design needs, payments, development and more.
We can deliver bespoke in-house training across a number of areas within digital advertising, analytics and customer insight. We will work with you to define the scope of the training and up skill your team tailored to your business.
Groundswell have been instrumental in Boojum's digital transformation, from strategy to insights and implementation, all whilst delivering industry leading digital advertising performance. The team are easy to work with, responsive and evidently experts in their respective fields.
Paul McCullagh, Marketing Manager - Boojum